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Comportamento do consumidor

Karsaklian, Eliane

Comportamento do consumidor / Eliane Karsaklian - 2.ed. - São Paulo Atlas c2004 - 339 p. il.

2 ed 7 reimpressão 2013

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ISBN: 978-85224-3779-5

Subjects--Topical Terms:
Comportamento do consumidor
Pesquisa de mercado

Dewey Class. No.: 658.8342

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